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How FitPros Uses AI to Create Authentic, Engaging Employee Wellbeing Experiences

  • Writer: FitPros Workplace Wellbeing
    FitPros Workplace Wellbeing
  • Aug 18, 2025
  • 3 min read

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When most people hear “AI in the workplace,” they think automation: chatbots answering HR questions, algorithms screening resumes, or tools crunching benefits data. At FitPros, we see AI differently. We believe technology should amplify the human side of wellbeing, not to replace it.


That’s why we’ve built AI into both sides of our work: strategic support for HR leaders and authentic engagement for employees.



For HR Leaders: No More Guesswork in Wellness Strategy

Every organization has unique pain points, but it’s hard to translate those into effective, personalized programming. Traditional wellness vendors often deliver cookie-cutter solutions that miss the mark or worse, leave leaders questioning ROI.


FitPros takes a smarter approach. After listening to your needs during our initial intake, we feed three powerful inputs into our AI tool, Notion.


  • Claims data anonymized from your benefits carrier that highlights chronic conditions, utilization gaps, or cost drivers.

  • Employee engagement surveys that show what your workforce says they want.

  • Culture and DEIB audits that uncover inclusion, equity, and access needs.


Our AI then pairs those insights with our vast library of 200+ health and fitness services. The result? A curated set of offerings designed to meet your team exactly where they are, whether it’s stress management, financial wellness, nutrition, physical movement, or team-building.


For HR leaders, this means:

  • No guesswork.

  • No wasted dollars on programs that fall flat.

  • A data-informed, people-first strategy you can stand behind.


We chose Notion as our AI backbone because it’s enterprise-grade, SOC 2 Type II compliant, and trusted by thousands of organizations worldwide, including Fortune 500 companies. All employee and claims data is fully anonymized before it enters the system, ensuring confidentiality and compliance with HIPAA and GDPR standards.


This means HR leaders can feel confident that while the AI is powerful in surfacing patterns and recommendations, it’s equally rigorous in protecting employee privacy.





For Employees: Engagement That Feels Human

The biggest challenge with any wellbeing initiative isn’t launching it, it’s sustaining engagement. Employees are busy. Competing priorities, hybrid schedules, and plain old Zoom fatigue can make it hard for them to show up consistently.


That’s where Jax comes in.


Inside our FitPros LIVE platform, employees are greeted by Jax—our AI-powered wellness bot, affectionately named after our founder’s oldest child. Jax isn’t your typical robotic assistant. Instead, they feel like the coworker who always knows how to lighten the mood or drop a helpful reminder at just the right time.


Jax shows up in the platform’s social feed with:


  • Witty, supportive banter that makes employees smile.

  • Healthy challenges that encourage participation without pressure.

  • Motivational nudges—sometimes practical, sometimes playful, but always respectful.


Think: a wellbeing coach meets your favorite office buddy.



Why Jax Works

Here’s the truth: Employees don’t want another system telling them what to do. But they do respond to encouragement, humor, and personalization.


That’s why Jax isn’t just cute, he’s effective. Clients using FitPros LIVE see:


  • Higher participation rates across live and on-demand sessions.

  • More return visits to the platform.

  • Improved satisfaction scores when employees are surveyed.


The platform feels alive, human, and relevant because it is. Jax creates micro-moments of connection that add up to long-term engagement.





AI That Connects Humans, Not Just Data

At FitPros, we believe AI should serve a higher purpose: helping employees feel seen, supported, and inspired while giving HR leaders the clarity they need to design effective programs.


That’s why our approach to AI is grounded in three principles:


  1. Human-first design. AI is here to elevate, not replace, the real experts, our credentialed facilitators and wellness coaches (aka our “Pros”)

  2. Ethical use of data. We only use anonymized, aggregated information to inform recommendations. Employee trust is non-negotiable.

  3. Authentic engagement. If it doesn’t feel human, we don’t use it. Every nudge, every recommendation, every challenge is designed to build connection.





The Future of Wellbeing Engagement

AI isn’t the future of work; it’s already here. But at FitPros, we see a future where AI doesn’t just automate HR processes. It makes wellbeing programs smarter, more inclusive, and more fun.


As we look ahead to our 2026 FitPros LIVE calendar with over 600+ sessions annually from credentialed experts, we’re building with one mission in mind: to meet employees where they are, and to make wellbeing accessible, engaging, and human.


Because when people feel supported, seen, and inspired, they don’t just participate, they thrive.



Want to see how Jax and FitPros LIVE can make your well-being strategy come alive? Let’s connect.




FitPros logo in white inside a fuchsia colored box.

We provide workplace teams with mindful practices, personal and professional wellbeing growth, fitness instruction, and opportunities for social connection. We aim to inspire the highest potential in people at work, in life, every day, so they can show up healthy and at their best.

 
 
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